Engage with us on Social Media

East Coast Tasmania actively uses social media to highlight the stunning East Coast Tasmania region. We are passionate about promoting sustainable and positively impactful tourism. Through our collaboration with Tourism Tasmania and Tourism Australia, we ensure our content aligns with the latest trending campaigns.

  • Tag Us: To be featured, simply tag us in your posts. On Facebook, mention East Coast Tasmania, and on Instagram, use the handle @eastcoasttasmania. Don’t forget to add our hashtags #eastcoasttasmania and #experienceeastcoasttasmania to increase your visibility.
  • Align with Our Brand: Before tagging us, check our Facebook and Instagram to see if your content aligns with our current themes, seasonal campaigns, and trending content. Remember, we only feature content that showcases the East Coast Tasmania region.
  • High-Quality Content: We look for high-resolution images and reels. Please avoid using branded content or posts that include overlays of text or images.
  • Credit Appropriately: Always credit the photographer, any music used, and any other shared content. This is crucial in maintaining respect and legality in content sharing.
  • Specify the Location: Help us by providing the location of your image. This saves us time in post-processing and allows your audience to know more about where the picture was taken.
  • Place your post on the East Coast Shines Facebook page, this is a consumer facing Facebook page.
  • Have Industry news, information or event you would like to share to other East Coast Tasmanian Tour Operators? Post it on the East Coast Tasmania Industry Facebook group. This is only for communication for industry not for consumers. 

Please Note: While we love seeing your content and appreciate every tag, we can’t feature everything. Our social media strategy guides our monthly postings, and sometimes content may not fit with our current focus. However, keep tagging us! We enjoy discovering new posts and reels and look forward to potentially featuring your content in the future.

List your event on the East Coast Tasmania website

You can list your upcoming event on the East Coast Tasmania consumer website.  The best way to do this is via registering your event with ATDW. Alternatively you can email us at [email protected] ensure you have an appropriate image and all information regarding location, times and contacts for the event.

Australian Tourism Data Warehouse (ATDW-Online)

ATDW-Online is a national tourism database used by travel distributors to source product information for their websites. It contains listings of tourism businesses from all over Australia including accommodation, attractions, events, tours and hire. Your business listing on ATDW-Online will be displayed on Tourism Tasmania’s official consumer website, Discover Tasmania and Tourism Australia’s Australia.com. Travel distributors across the country also selectively display listings that they feel will be of interest to their audience. A business listing in ATDW-Online is free and there are no ongoing administration costs.

Having a listing in ATDW-Online means your business will be:

  • Published on www.discovertasmania.com.au and Australia.com
  • Available to over 50 travel websites
  • Included in the bi-monthly Tasmanian Travelways print magazine
  • Translated into Simplified and Traditional Chinese for additional distribution.
  • You will have access to database statistics and will be able to see how many page views your listing receives.
  • You manage your listing in ATDW-Online and can make updates online whenever you choose.

To register your business, or to view or update your listing visit www.atdw-online.com.au. For further information, including help with registering or updating your listing, contact Tourism Tasmania on 6165 5286 or email [email protected].


Stay up to date with everything that is happening in our Industry including important updates, grants and funding advice, upcoming events, media mentions and more


Sign up to our Industry Newsletter

The Tasmanian tourism industry acknowledges the Tasmanian Aboriginal people and their enduring custodianship of lutruwita / Tasmania. We honour 40,000 years of uninterrupted care, protection and belonging to these islands, before the invasion and colonisation of European settlement. As a tourism industry that welcomes visitors to these lands, we acknowledge our responsibility to represent to our visitors Tasmania’s deep and complex history, fully, respectfully and truthfully. We acknowledge the Aboriginal people who continue to care for this country today. We pay our respects to their elders, past and present. We honour their stories, songs, art, and culture, and their aspirations for the future of their people and these lands. We respectfully ask that tourism be a part of that future.