Get noticed on Social Media

East Coast Tasmania actively uses social media to highlight the stunning East Coast Tasmania region. We are passionate about promoting sustainable and positively impactful tourism. Through our collaboration with Tourism Tasmania and Tourism Australia, we ensure our content aligns with the latest trending campaigns.

  • Tag Us: To be featured, simply tag us in your posts. On Facebook, mention East Coast Tasmania, and on Instagram, use the handle @eastcoasttasmania. Don’t forget to add our hashtags #eastcoasttasmania and #experienceeastcoasttasmania to increase your visibility.
  • Align with Our Brand: Before tagging us, check our Facebook and Instagram to see if your content aligns with our current themes, seasonal campaigns, and trending content. Remember, we only feature content that showcases the East Coast Tasmania region.
  • High-Quality Content: We look for high-resolution images and reels. Please avoid using branded content or posts that include overlays of text or images.
  • Credit Appropriately: Always credit the photographer, any music used, and any other shared content. This is crucial in maintaining respect and legality in content sharing.
  • Specify the Location: Help us by providing the location of your image. This saves us time in post-processing and allows your audience to know more about where the picture was taken.
  • Place your post on the East Coast Shines Facebook page, this is a consumer facing Facebook page.
  • Have Industry news, information or event you would like to share to other East Coast Tasmanian Tour Operators? Post it on the East Coast Tasmania Industry Facebook group. This is only for communication for industry not for consumers.

Please Note: While we love seeing your content and appreciate every tag, we can’t feature everything. Our social media strategy guides our monthly postings, and sometimes content may not fit with our current focus. However, keep tagging us! We enjoy discovering new posts and reels and look forward to potentially featuring your content in the future.

 

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The Tasmanian tourism industry acknowledges the Tasmanian Aboriginal people and their enduring custodianship of lutruwita / Tasmania. We honour 40,000 years of uninterrupted care, protection and belonging to these islands, before the invasion and colonisation of European settlement. As a tourism industry that welcomes visitors to these lands, we acknowledge our responsibility to represent to our visitors Tasmania’s deep and complex history, fully, respectfully and truthfully. We acknowledge the Aboriginal people who continue to care for this country today. We pay our respects to their elders, past and present. We honour their stories, songs, art, and culture, and their aspirations for the future of their people and these lands. We respectfully ask that tourism be a part of that future.